All watches / Rolex / Day Date
A Rolex Pearlmaster Day-Date Watch in Platinum
Alex Cooper Auctioneers 
United States · lot 225 · November 3rd, 2022 Gallery Auction l Fine Jewelry, Sterling Silver, Coins & Currency, Fashion & Accessories · sold ·
· papers
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What to bid: rough guide A rough limit from 11 similar listings See below ↓Report a problem
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What to bid
Rough bid guideEstimate, not advice. How we judge prices
We could not match this listing to auction results for its exact reference, so there is no bid ladder. Here is a rough guide from what dealers ask for the 11 most similar watches instead.
- The house estimates
- USD 20,000 – 40,000
- If it sells like the rest
- about USD 23,600 hammer
At Alex Cooper Auctioneers, watches that sold went for a median 1.18× their low estimate (the middle half 0.88–1.66×), from 78 results; unsold lots are not counted. Estimates are set by the house to draw bidders, so treat this as context, not a valuation.
Bought here, the buyer's premium, shipping, and import VAT and duty to Denmark add about 63% to the hammer. Stop at about USD 12,500 and you pay 20% less than a dealer's USD 25,685: a fair discount for buying without a dealer's warranty or return. A rough guide from the 11 most similar Rolex Day Date listings (USD 22,354 – 37,247), not the same reference.
Before you bidfive checks
- The seller guarantees in writing that the watch is genuine and takes it back if it is not.
- The photos show the case back, clasp, and the serial and reference numbers between the lugs. Ask for them if not.
- You know every fee: the buyer's premium (often 20–25% online), shipping and insurance, and import VAT.
- "New", "polished" and "electronically tested" prove nothing: polished means it has been worked on, and an electronic test checks gold, not a watch.
- Decide your maximum before the sale and don't go above it.
Similar watches 6 other Rolex Day Date listings, not the same reference · USD 8,700 – 27,500
- Rolex Diamond Pearlmaster Watch 18946 in Platinum close match USD 27,500 sold · Alex Cooper Auctioneers
- A Rolex President Day-Date Wrist Watch in 18K close match USD 19,000 sold · Alex Cooper Auctioneers
- Rolex Day-Date, Reference 18038 12,345 sold ·
- Rolex | Day-Date, Reference 18038 12,345 sold ·
- A Rolex Presidential Day-Date 18k gold watch 12,345 estimate ·
- A Vintage Rolex Day-Date President Wrist Watch 12,345 sold ·
Closest titles first. Different references can differ a lot in price: compare the details before you lean on these.
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